VIA Netherlands and MWG merge and continue under the name VIA

VIA

On September 1, 2023, VIA Netherlands and MWG will merge and jointly continue under the name VIA. MWG, founded in 1971, focuses on knowledge sharing and networking opportunities in commercial communications. VIA Netherlands, created in 2021 by the merger of VEA and IAB Netherlands, is a broader-based industry association with research, events and international connections. Both organizations are merging because they share common goals, ambitions and members. Members will benefit from an expanded network and more events.

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Meet the professionals…

Image of Joost Geurtsen
Joost Geurtsen
Head of Brand Partnerships, Sponsorships & Branded Content at FD Mediagroep
In three words: Curious, positive, and creative.
cup of coffee
A cappuccino made with good beans and fresh milk — that’s what gets me out of bed in the morning. Or maybe not. But I won’t say no to a good dirty chai either. You work in Amsterdam, right.

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