New certificate launched for more transparency in influencer marketing

To increase transparency, industry associations DDMA, bvA, and the Advertising Code Foundation are introducing a certificate and public register called 'Certified by'. Influencer marketing has developed rapidly, leading to stricter regulations, such as the obligation to disclose paid collaborations. The certificate demonstrates that they are well informed about the relevant laws and regulations.

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Meet the professionals…

Image of Peter Burghoudt
Peter Burghoudt
uitgever / hoofdredacteur at VOL-MAGAZINE
In three words: don't give up...! or driven, passionate, results-oriented.
cup of coffee
Preferably a doppio macchiato, with real milk, I don't participate in the oat milk hype!

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