De Limburger and VIA weekkrant

Uniform edition names for De Limburger and VIA weekkrant

The B2B department of De Limburger and VIA weekkrant has been using the same edition names as the editorial team since 6 November. This change prevents different names from being used for the same editions, which could cause confusion among advertisers.

At De Limburger, the edition De Limburger Westelijke Mijnstreek is now called De Limburger Sittard-Geleen, and De Limburger Parkstad Limburg is now referred to as De Limburger Parkstad. At VIA weekkrant, the edition VIA Westelijke Mijnstreek has been renamed VIA Sittard-Geleen, and VIA Parkstad Limburg becomes VIA Parkstad.

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Meet the professionals…

Image of Lobke Hidding
Lobke Hidding
Employer Brand & Communication Specialist at WPP Media
In three words: Connector, Creative, Driven
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My most recent discovery is Caffè Speciale: a blend of espresso, amaretto, cream, sugar, and a hint of lemon zest. Fortunately, it’s only available in Polignano a Mare, Italy, because it’s probably not the healthiest thing for you.

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