SGNM is now responsible for the advertisement sales of VNG Magazine. Previously, this role was handled by Cross Media Nederland. The publication targets local government officials, department heads, directors, and civil servants from scale 10 and up within Dutch municipalities. Recently, the Association of Dutch Municipalities (VNG) issued a tender for the complete production and editorial work of the renewed magazine. This assignment has now been awarded to Sabel Communicatie. The publication was previously managed by Sdu. Three more issues will be published in 2025. Starting in 2026, the magazine will appear eight times a year, with a print run of 14,000 copies.