Scala Crossmedia acquires three international bridal titles

Scala Crossmedia is acquiring three international wedding magazines: Bruid & Bruidegom, Braut & Bräutigam and Sposa Facts. To operate these titles, the Amersfoort-based publisher is establishing a new division, Alliance Media BV, focused on the Benelux and DACH regions. The first issues under Scala are Bruid & Bruidegom 4 and Braut & Bräutigam 5.

Alliance Media operates with a combined team of existing editorial staff and new sales and marketing employees. Scala Crossmedia has 27 permanent employees and a flexible pool of 400 professionals, and reaches more than 1,200,000 people in the niche through 15 cross-media brands, platforms and webshops.