Paramount Global becomes Paramount, a Skydance Corporation

Paramount, a Skydance Corporation

Paramount Global was acquired by Skydance and RedBird Capital on August 7 and will continue under the name Paramount, a Skydance Corporation. David Ellison has been appointed CEO. The focus will be on technological innovation, storytelling, and streaming via Paramount+ and Pluto TV. For the Dutch market, the impact remains limited for now: Paramount will continue its presence in the Netherlands through the paid streaming service SkyShowtime, a joint venture with NBCUniversal. Ad Alliance B.V. handles advertising sales for Paramount Network and paramount.nl in the Netherlands.

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Meet the professionals…

Image of Joost Geurtsen
Joost Geurtsen
Head of Brand Partnerships, Sponsorships & Branded Content at FD Mediagroep
In three words: Curious, positive, and creative.
cup of coffee
A cappuccino made with good beans and fresh milk — that’s what gets me out of bed in the morning. Or maybe not. But I won’t say no to a good dirty chai either. You work in Amsterdam, right.

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