Ocean Outdoor has begun installing digital screens in Stadshart Amstelveen. In April 2025, the first two large screens were put into operation: one at The Entrance, opposite the Cobra Museum, and one at The Rembrandthof in the shopping area. A total of seven large digital screens and sixteen digital totems will be installed. Further rollout will take place in the coming months.
This expansion is part of a broader redevelopment of Stadshart Amstelveen, with a focus on greening, expansion, and enhancing the visitor experience. Ocean Outdoor is carrying out this project in collaboration with Unibail-Rodamco-Westfield (URW), known among other things for Westfield Mall of the Netherlands.
The large digital screens are part of Ocean Outdoor’s DIGITAL CITY PREMIUM network, aimed at high visibility in busy city centres. The totems are part of the DIGITAL SMALL FORMAT network, featuring smaller screens at high-traffic urban locations.
