Helden Magazine to Roularta Media Nederland

Helden Magazine

Roularta Media Nederland has acquired 'Helden Magazine' from Helden Magazine B.V. with effect from 11 October 2023, strengthening Roularta's position in the Dutch market, particularly in the sports segment. Helden brings stories about sports performance, fun, gold and the other side of the medal. About the struggle behind the achievement and behind the failure. Stories that inspire, admire, amaze and offer new perspective. Heroes' print reach is 103,000 per edition and has a monthly digital reach of 1.8 million impressions from its website and socials. The podcast involves 5,000 listeners per episode.

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Meet the professionals…

Image of Joost Geurtsen
Joost Geurtsen
Head of Brand Partnerships, Sponsorships & Branded Content at FD Mediagroep
In three words: Curious, positive, and creative.
cup of coffee
A cappuccino made with good beans and fresh milk — that’s what gets me out of bed in the morning. Or maybe not. But I won’t say no to a good dirty chai either. You work in Amsterdam, right.

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