In May 2025, digital media platform Azerion announced it was expanding its business in digital audio advertising through a series of new partnerships. The parties involved include Radio France, LG Electronics, SoundCloud and - specifically for the Dutch market - E Power Audio Sales.
The partnership with E Power Audio Sales focuses on strengthening digital audio reach in the Netherlands. E Power Radio is a network of radio stations with regional and national coverage via FM, DAB+, online and cable. The network includes stations such as Arrow, KINK, TukkerFM, radioNL and reaches more than 4.5 million listeners monthly. E Power has extensive experience in managing audio advertising. By joining forces, both parties combine local market knowledge with technological support and distribution capacity. This collaboration is part of the platform's broader strategy to further strengthen its position in the European digital audio market.