BBC Studios has launched the new streaming service BBC NL+. The service went live in early May 2025 and is available via NLZIET and KPN TV+. Viewers in the Netherlands now have on-demand access to British series, documentaries, lifestyle programmes, comedy and soaps — all with Dutch subtitles. BBC NL+ serves as a digital complement to the linear channel BBC NL (formerly BBC First), which has been broadcasting under its new name since 15 May. The service is fully integrated into the standard NLZIET offering and targets viewers who consume content online. For advertisers, BBC NL+ offers additional reach, with Talpa Media handling ad sales for both BBC NL and BBC NL+.